Term Internal Communications Development/Enhancement
Code TP-6600.3300
Definition Programs that help nonprofit organizations, small businesses and other groups develop and implement strategies which assure that there is an effective flow of information between management and staff and/or the organization and its membership. An effective internal communications plan includes a balance of formal and informal communication methods (e.g., newsletters, Intranet pages, e-mail, voicemail, management memos, position statements, presentations and special events); and the right mix of information, dialogue, training, learning, and motivation (reward, recognition, evaluation) to ensure that all employees are aware of the organization's mission, goals, objectives and activities and their own role in ensuring success.
Created 9/17/03
Changed 7/24/07
Use References
See Also References Communications Plan Development (TP-6700.1400)
External Classification Terms Capacity Building and Effectiveness Enhancement (UW
Nonprofit Management (NTE S50)
Organizational Development & Training (NPC S04)
Other Government/Economic Services (AIRS OT-600)
Other Government/Economic Services (CAN OT-600)
Related Concepts
Facet Service
Bibliographic References “Internal Communications: What is the Link Between Employee Communications and Performance?”, Fleishman-Hillard International Communications, http://www.fleishman.com/capabilities/practice_groups/internal.html

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